Desired by a legitimaly worried population and plebiscited by companies and public authorities, the responsible innovation is often meeting imperatives of profitability and economical and financial performance to which companies are subject; the temptations of "green" and "impact washing" are great! Another obstacle on the way to a responsible innovation is the technocentrism, which is why nowadays, we establish a quasi-identity between technology and innovation.
Even if it technologies (including the most "low tech"), innovation goes far over the technology framework, and the "new" business models such as reuse, circularity, or regeneration, will ask you to innovate more and not less, but not necessarly technologically. It is in this context that innovation in business model is particularly relevance. Centered on value creation - a value that is not limited to financial economic considerations - mobilizing ecosystems of various types of stakeholders (companies, public authorities, civil society ...) and drawing its strenght from a multidimensional impact (environmental, social, economical), innovation in business moldel has demonstrated in the previous years that it was both a key factor of business success and a major element in transition support and to invent "the world of tomorrow".
This course draws on several concrete cases, as well as theorical and conceptual approaches mobilizing the last research works on the topic, and will have for objective to provide students a toolbox to help them become actors of the responsible innovation and the business and organization transformations.
- Teaching coordinator: Rayna Thierry